The Call That Started Everything
It was 2023. The Keepra founder, a web developer based in Suwon, South Korea, was on a client call when he needed a Zoom link. Not a complicated request. Just click the link, join the meeting, look professional.
He couldn't find it.
It was somewhere. In an email, maybe. Or in Slack. He'd written it in Apple Notes at some point. He found it, eventually, after 90 seconds of increasingly frantic searching, which felt eternal in front of a waiting client.
That weekend, he built a simple app: a link manager with categories and one-click open. It took one day. Problem solved.
Except it wasn't.
The Snowball
Two weeks after the link manager, the founder needed a better place to store credentials. He was using LastPass, but the 2022 breach had eroded his trust in cloud-only password storage. So he added a Vault to the link manager: AES-256-GCM encryption, keys never leaving the device, fully offline-first.
A month later, Notes was added. Notion requires internet, stores everything on their servers, and the Markdown export was inconsistent. The app already had everything else and adding a local Markdown editor took a weekend.
Then Tasks, because bouncing between Todoist and Apple Reminders with no integration was painful. Then Contacts, because client details were scattered across LinkedIn, phone, and a spreadsheet. Then Drive, because important PDFs (contracts, certificates) needed a home alongside everything else.
"I didn't plan to build a productivity suite. I kept solving the next problem in front of me. By the time I looked up, I had seven tools in one window, all encrypted, all offline-first. The only thing left was AI integration."
The MCP Moment (2025)
In early 2025, Anthropic published the Model Context Protocol specification, an open standard for connecting AI assistants to real tools. The team had been using Claude for coding assistance and immediately saw the connection.
If Keepra exposed an MCP server, Claude could manage tasks, read notes, save links, and look up contacts, all locally, all with scoped permissions, all without any data leaving the device.
The implementation took three weeks. The result: 14 MCP tools covering every Keepra module except the Vault (which requires explicit per-item grants). The AI could now operate the workspace, but the security model remained intact.
This was the feature that transformed Keepra from "a personal tool I built for myself" into something worth sharing. No other productivity tool offered local-only AI access with scoped permissions. Notion AI sends your data to the cloud. ChatGPT Plugins do the same. Keepra's MCP runs on your machine, period.
IBRANICS
Keepra is the flagship product of IBRANICS, a software company registered in Suwon-si, Gyeonggi-do, South Korea (Business Registration: 233-37-01584). The name is an acronym for the company's founding belief: innovation, built on trust.
IBRANICS was founded to build tools that respect users, tools that are private by default, local-first, and designed for people who actually use them (not enterprise procurement departments). Keepra is the first product. More are in development.
For more about the company, team, and values, see the About page.
Why Release Now?
The honest answer: Keepra has been used daily for three years. It's stable. It handles real workflows. The encryption has been verified. The MCP integration is polished. Android APKs work. Electron works on Windows.
The longer answer: AI integration changes the value proposition significantly. A private, local workspace is valuable. A private, local workspace that your AI assistant can actively manage, creating tasks from your conversations, saving research, summarizing your notes, is qualitatively different from anything that existed before MCP.
"We're releasing Keepra now because we're confident it does what it says: keeps your data private, works without internet, and gives AI assistants safe, scoped access to your workspace. Three years of personal use before public release is not typical for software. It's deliberate."
What's Next
The roadmap includes:
- iOS app: Capacitor build for iPhone (Android APK is live)
- Browser extension: auto-fill from Vault, save-to-Links from any site
- Public web version: hosted at keepravault.com/app (Firebase auth, same zero-knowledge sync)
- Open source: considering open-sourcing the core app and MCP server
- Team features: shared link collections, collaborative notes (not vault sharing)
But the core doesn't change: one private workspace, encrypted, offline-first, AI-accessible on your terms. The Zoom link problem that started it all still drives every design decision, if it adds friction or reduces privacy, it doesn't go in.
See the full product overview in Why Keepra Exists and the technical approach in The All-in-One Stack.